Tuesday, February 2, 2010

Supra Footwear | LOST Collaboration

I tried getting into LOST during its initial season with no avail. I gave it a solid 10 minutes and decided the show could beat it. That was until I sat down and watched the first episode in its entirety two years later. That month was then spent playing catch up as I abandon all friends and sat my ass down on the couch. The result, was an addition to LOST and a pale complexion.

For us LOST fans February 2 has been a much anticipated date. The final season kicks off tonight 8/7c on ABC. It seems I am not just the only one stoked on the final season. Late last month Nike debuted their Nike SB Blazer High - Dharma Initiative as well as the Nike SB Dunk High - Oceanic Airlines Edition both part of the LOST Pack. Not to be outdone Supra releases an exclusive "LOST" Vaider. The shoe was produced and given to cast and crew of the show with a small portion, 17 to be exact, set aside to go on sale today at Factory413 and depending on remaining stock going online later today.

The Supra x LOST package comes complete with a pair of “LOST” Vaiders in White & Gold Crackle, an “Expose” crew mug, and a numbered copy of an original LOST script signed by writers Edward Kitsis and Adam Horowitz.

"The theme around the project was centered on the program “Expose” – a fictional program that appears numerous times throughout the LOST series as a show-wihin-the-show. In true LOST tradition, the shoes are covered in clues and references taken from the episode in which Expose first appears (the 14th episode of the third season – hence the 17 pairs releasing today). From the “Razzle Dazzle” on the heel to the “paralyzing” insole, fans of the series will be sure to understand the meaning of all the subtle hints included in the shoe’s construction."