G-Shock x Chupa Chups

G-Shock must have so many people knocking on the door, lining up for an opportunity to collaborate these days. They recently united forces with the much loved Chupa Chups to celebrate 50 years of lollipop hysteria. Chupa Chups was the first candy on a stick so to speak.


The Baby G comes in the classic yellow and red that has become synonymous with Chupa Chups and also features the logo on the dial. The logo was based on a concept sketch that surrealist artist Salvador Dali did for the brand.

Words of advice: Do not go visit the Chupa Chups website...it's a nightmare...right up there with it's a Small World After All ride.

(via Highsnobiety)